Branding
As part of a rebranding campaign by TLC, a company devoted to energy healing, I designed this logo for Robin deGroot. The colors symbolize different types of chakras: throat, heart, and sacral. Truth, Love, and Creativity (the unabbreviated company name) is representative of these chakras as well. In her logo, Robin wanted to include all three colors, in addition to the heart symbol, full company name, and her name. The full version of her logo includes each of these elements and is in keeping with the energy healing theme.